Tim has spoken before several corporate, trade and academic audiences on topics that have ranged from corporate communications and public relations, to crisis and issues management.
- Should I launch a branded podcast? – Tim’s Shaping Opinion podcast received a 2019 Bronze Anvil Award of Merit in the branded podcast category. He’s produced over 100 episodes, and has consulted with clients, helping them establish their own podcasts. You don’t have to be a major consumer brand to tap the power of podcasting for your own stakeholders.
- Media Coaching for Podcast Interviews – The number one fallacy is that podcasts are the same as radio. They aren’t. Podcasts tend to be long-form audio, while radio is the epitome of short-form media. In this session, Tim will focus on how to prepare for a podcast interview and why it’s different from other media forums. Tim has conducted enough media training, media relations, and now been deeply involved in podcasting to understand the difference. He has found that most PR pros, surprisingly, don’t understand podcasting in terms of how to prepare a client for a podcast interview.
- Crisis and Issues Management – From business and financial crises, to negative publicity, litigation, social media crises, etc. I’ve handled the full range and can cover the dos, the don’ts and what’s changing right now. There’s no such thing as an invincible brand or company. Knowing this is the key to effective crisis and issues management.
- Professional Services Marketing – PR for law firms, accounting firms, wealth management firms, etc.
- Diversity and Inclusivity: Why You Don’t See More People in PR Using Wheelchairs – Tim wrote a piece for his blog on this that outlines how he may approach a presentation on the topic, which easily translates into non-communications work environments.
Tim’s remarks are guided by decades of hands-on experience in support of CEOs and others. To learn more about possible PR and communications topics and issues Tim can address with your group, just call 412.854.8845, email email@example.com, or let us know which PR topic is on your mind.