As PR people go, I may be more privacy-minded than most. Yes, I’m on Twitter, Facebook and LinkedIn. I have this website and this blog and a podcast.
For the past few decades, I’ve spent most of my waking moments trying to get my clients, my organizations and sometimes myself visibility in the media and other places.… Read the rest
It doesn’t matter whether it’s a multi-million-dollar communications campaign or a single tweet, a professional communicator should know the answers to these 8 questions before touching that keyboard, mouse or computer screen:
If you don’t know why you are communicating, there is a good chance you will miss the mark in any number of ways.… Read the rest